Jeremy Heilpern is the founder and CEO of Ammunition, a full service advertising agency headquartered in Atlanta, Georgia. Founded in 2017, Jeremy saw an opportunity for an agency that didn’t just serve beer and bubble gum brands. Instead he saw an opportunity to take on clients that push boundaries, challenge industries, and redefine markets—taking on clients with complex problems in search of innovative solutions.
Today, Ammunition has quickly grown to become a nimble powerhouse of talent, ranking among Atlanta’s top and fastest growing privately held businesses in 2021 by the Atlanta Business Chronicle. Ammunition supports a wide range of clients through brand and digital strategy, storytelling, campaign creative, web development and more.
Before founding Ammunition, Jeremy served as president of Morrison in Atlanta as he led the 30-year-old agency’s transformation from a traditional agency, into a dynamic, growth-driven digital shop from 2008 to 2017.
Jeremy has also served as a strategic advisor to multiple political campaigns—even a U.S. presidential campaign—and a consultant to a handful of advertising agencies. He has an uncanny knack for building agency teams uniquely equipped to serve a client’s individual needs.
From Fortune 500 companies to startups and emerging brands, Jeremy’s unique blend of technology development and insight-driven creative has shaped brands like Crawford, Samsung, Dacor, Mitsubishi Electric, Panasonic, Eaton, Honeywell, Westlake’s Royal Building Products and North American Pipe Corporation, First Data and Georgia Pacific.
And starting companies isn’t new for Jeremy, he founded his first company at age 12, before entering college at 14. Jeremy holds a BFA from the Art Institute of Atlanta and is currently an EMBA candidate at the University of Notre Dame.