Paul Charney is the Founder and CEO of Funworks, an Oakland, CA-based agency at the forefront of creativity that uses principles of psychology, neuroscience and fun to help brands generate faster, better and more effective ideas. Leveraging this unique collaborative process, he’s led advertising campaigns, guided brainstorming sessions and helped redefine brands like Comcast, Credit Karma, ESPN and Pandora, always honoring his belief that fun work breeds better results.
For over 20 years, Charney has worked in advertising and sketch comedy, both as Creative Director at Goodby, Silverstein & Partners and as the creator, writer and director of improv troupe “Killing My Lobster,” an SF institution now celebrating its 22nd year. These combined experiences are what form the foundation of Funworks, where his collaborative workshops and tools have brought together CEOs, marketers and comedians in the spirit of egoless communication. The result has been a series of unconventional successes including an earned media stunt for Freshworks, a walk on the weird side for Credit Karma and countless other solutions to complex business challenges. Dynamic and effective, these workshops have been profiled by everyone from The New York Times to Forbes, leading Ad Age to name Funworks as a 2018 Small Agency of the Year.
As a thought leader on idea generation and workplace productivity, Charney has spoken at the Forbes CMO Summit and led workshops at MIT, Fast Company’s Innovation Festival and AdWeek’s Brandweek. He has also provided advice on the future of workplace collaboration for Entrepreneur and others.
When not at Funworks, Charney can be found at home with his family or seeking inspiration from Saturday Night Live.