Richard Black is President, General Manager of Superfly. Black oversees Superfly’s agency services business, responsible for driving the development of award-winning strategic and creative marketing solutions for leading brands by leveraging Superfly’s unparalleled expertise in cultural storytelling, community building and experience creation.
With over 25 years of experience in the integrated marketing industry, Black has a diverse skill set and expertise across experiential, sponsorship, entertainment, shopper, content, digital and social within B2C and B2B.
Black has held a variety of executive roles within global agency networks. Most recently, Black was Chief Growth Officer at Momentum Worldwide where he achieved unprecedented growth for the agency’s New York flagship office, greatly increasing client acquisition year-over-year and modernizing the agency’s brand across all communication channels. Throughout his career, Black has excelled at fostering innovation and collaboration with an inclusive leadership style that brings out the best in those with whom he works.