Agenda

Pre-Conference Series Apr 16
Day One May 13
Day Two May 14
Post-Conference Series May 19
Virtual Speaker
Indicates speaker will be presenting remotely

Pre-Conference
Trends Forum

Day One

May 13, 2026

Day Two

May 14, 2026

Post-Conference Series
 

PRE-CONFERENCE AGENCY INDUSTRY TRENDS FORUM
*Included in All Access Passes*

Business planning and forecasting feel a bit like the wild west right now. We’ve assembled a group with unique insight into what’s in store for the agency business.
Note: Each Session runs 1 - 2:15pm ET
1:00 pm ET
Track 1

April 16: Agency Industry Forecast - The Client Spending Changes Ahead

Explore Session
Winterberry Group
Bruce Biegel
Senior Managing Partner
3:00 pm ET
Track 1

April 21: It's a New World of New Business Ahead

Explore Session
Mischief
Josefina Welin
Director of Business Development
5:00 pm ET
Track 1

April 28: The Year Ahead for AI: Navigating the Transformation

Explore Session
MAGNET
Melissa Lentz
Global CEO
AMIN
Kristi Anderson
Global Executive Director
ICOM
Emma Keenan
President & CEO
Moderator
Highdive
Isabel Long
Head of Growth
 

Track One

Engineering Revenue Growth: Take Back Control of New Business

For agency leaders who want a better playbook for new business growth (and not just another unpredictable year).

Track Two

Engineering Revenue Growth: Building New Operating Models & Capabilities

For agency leaders looking to improve how their business is structured, monetized, and built for sustainable growth.

Track Three

Mastermind Peer Collaboration Sessions

For in-person and remote attendees, join a small group to collaborate on a critical industry topic (limited seating, advance sign-up required via registration email).
7:00 am ET
Track 1

Master of Ceremonies

Curiosity
Ashley Walters
Partner & CMO
Track 1

Master of Ceremonies

VERB
Shannon Jones
Co-Founder
8:30 am ET
Track 2

Keynote: The Creator Economy Was Just the Warm-Up

Explore Session
Translation
Chaucer Barnes
Chief Marketing Officer
Track 1

Keynote: Fighting the Panic Pivot Trap

Explore Session
Wieden + Kennedy
Jacq Steele
Global Chief Marketing Officer
10:00 am ET
Track 3

How We’re Using Automation & AI to Scale Our Agencies (RSVP Closed)

Explore Session
Moderator
Fluency
Heather Chevalley
VP of Growth
Moderator
Uncommon Creative Studio
Meredith Nydam
Director of Resourcing & Operations
Track 1

Strong Client Partnerships: What Strengthens Them, What Breaks Them

Explore Session
Starbucks
Luis Marques
Creative Director
Track 2

How We Invent New Capabilities (and Revenue Streams)

Explore Session
Stream
David Regn
CEO
Laughlin Constable
Anthony Romano
CEO
Billion Dollar Boy
Ed East
Founder / Group CEO
Moderator
Anomaly
Franke Rodriguez
Partner & CEO
11:15 am ET
Track 3

Great Strategy Isn’t Enough: Closing the Execution Speed Gap (RSVP Closed)

Explore Session
Moderator
Pathlabs
Cortland Fondon
Chief Services Officer
Moderator
MissionOne Media / BarkleyOKRP
Kelly McGowan
EVP, Media Planning
Track 1

Let’s Debate: Spec Work – Selling Your Soul or Necessary Evil?

Explore Session
Majority
Fuming Cao
Partner, Managing Director
Track 2

New Agency Models: Built to Be More Efficient, Profitable & Future Proof

Explore Session
Murder Hornet
Alexandra McInnis
President & Co-Founder
OLIVER Agency
Dave Porter
Global Director of Technology Integration and Innovation
10kR
Stephanie Wiseman
CEO
Moderator
Anomaly
Franke Rodriguez
Partner & CEO
12:15 pm ET
Track 1

Networking Lunch
Take a break, grab some bio fuel, and make new connections with our tech experts and industry peers.

1:00 pm ET
Track 1

Expert POV: The New Trends Impacting Your Agency (& How to Capitalize)

Explore Session
Legal + Creative
Sharon Toerek
Founder
Workamajig
Mike McGee
Agency Operations Consultant
PCI
Drew Stein
Principal Business Consultant
Moderator
Agency Search Kaizen
Lisa Colantuono
Founder & CEO
1:20 pm ET
Track 2

Why Your Teams Aren’t Driving Growth (& The Model to Fix It)

Explore Session
Mirren
Trisha Marques
Director, Agency Growth Strategy
Track 1

Using AI to Transform (and Win) New Business Pitches

Explore Session
CYLNDR Studios
Chris Rose
Executive Director of Growth
Big Spaceship
Taryn Crouthers
CEO
Gravity Global
Scott Thaler
Global Chief Marketing Officer
Moderator
Dentsu Creative
Abi Evans
Chief Growth Officer
Track 3

Empowering Agency Teams for Financial Accountability & Growth (RSVP Closed)

Explore Session
Moderator
Anders Virtual CFO
Hannah Hood
Principal
Moderator
Uncommon Creative Studio
Meredith Nydam
Director of Resourcing & Operations
2:30 pm ET
Track 2

The Commercial Model that Makes Modern Pricing Approaches Work

Explore Session
Lodestar
Brian Kessman
Founder
Track 1

Head to Head: What Capabilities Actually Win in 2026?

Explore Session
Joanne Davis Consulting
Angela Snow
Consultant
Roth Ryan Hayes
Matt Ryan
CEO
Track 3

How Mirren Helps Agency Teams Build Repeatable Growth Systems (No Advance Signup Req’d)

Explore Session
Mirren
Brent Hodgins
CEO
Mirren
Trisha Marques
Director, Agency Growth Strategy
3:30 pm ET
Track 1

Networking Break
Grab some caffeine, snacks, and meet more of your industry peers

4:15 pm ET
Track 2

Inventing New Productized Capabilities

Explore Session
Good Apple
Karolina Nanowski
Chief Growth Officer
Good Apple
Al Muzaurieta
CEO & Founder
Track 1

Search Consultants Unfiltered: What Gets You Shortlisted (and Cut)

Explore Session
JLB + Partners
Tom Browning
President
SRI
Duffy Humbert
Senior Partner
mediasense
Moya Fry
VP of Strategy
Pile & Company
Meghan McDonnell
President & Owner
Moderator
72andSunny
Damaune Journey
Global Chief Growth Officer
Track 3

Leveraging the Right Data: Win More Business & Become Inextricable (RSVP Closed)

Explore Session
Moderator
MediaRadar
Butler Burdine
SVP, Strategy
Moderator
Media Radar
Shuli Lowy
Senior Director of Client Partnerships – Agencies
5:30 pm ET
Track 3

Search Consultant Meet and Greet: Roth Ryan Hayes

Explore Session
Roth Ryan Hayes
Matt Ryan
CEO
Moderator
TBWA\Chiat\Day
Laura Cona
Chief Growth & Marketing Officer
Track 1

Get in Before the RFP: Where Decisions & Budgets Are Determined

Explore Session
Mirren
Trisha Marques
Director, Agency Growth Strategy
Track 2

AI vs. Human Live on Stage: Who Will Win This Pitch?

Explore Session
6:30 pm ET
Track 1

Cocktail Reception - Hosted by PCI
Join us for cocktails and make some new connections with our tech experts and industry peers.

7:30 pm ET
Track 1

End of Day One

 

Track Four

Engineering Revenue Growth: Putting AI & New Tech To Work

Moving beyond experimentation to put AI and new tech to work where it’s already proven to increase efficiencies and drive growth.

Track Five

Engineering Revenue Growth: Build a Proactive New Business Machine

It’s time to stop reacting to the whims of clients, prospects, and the economy – and start building a sales pipeline you can count on.

Track Six

Mastermind Peer Collaboration Sessions

For in-person and remote attendees, join a small group to collaborate on a critical industry topic (limited seating, advance sign-up required via registration email).
7:00 am ET
Track 1

Master of Ceremonies

Walrus
Frances Webster
Co-Founder & CEO
Track 1

Master of Ceremonies

22squared/Trade School
Genna Franconi
CEO
8:30 am ET
Track 2

Keynote: Ability Lives in Everyone – Untapped Talent in Plain Sight

Explore Session
The Ability Machine
Tom Woodard
Founder
Track 1

Keynote: The Creative Collision of Art, Imagination & Tech

Explore Session
OK Go
Damian Kulash
Lead Singer & Guitarist, Grammy Award–Winning OK Go
Moderator
Harvard Business Review
Juan Martinez
Senior Editor
10:00 am ET
Track 3

Increasing Your Agency’s Enterprise Value (CEOs Only) (RSVP Closed)

Explore Session
Moderator
Future Proof Advisors
Terry Dry
Founder & CEO
Moderator
Evalla Advisors
Lori Murphree
Founder & Managing Partner
Track 2

How We’ve Engineered Client Revenue Expansion

Explore Session
Uncommon
Lindsay Cole
President
Curiosity
Laura Matthews
VP of Account Management
Flower Shop
Bill Afonso
CFO / COO
Moderator
luquire
Katie Brown
Director of Business Strategy
Track 1

AI in Practice: How Leading Strategists Are Making It Work

Explore Session
Moderator
McKinney
Gretchen Walsh
President
OK Tomorrow
Nilesh Ashra
Founder & CEO
Board of Innovation
Jo McKinney
Chief Growth Officer
Stagwell/The Marketing Cloud
Louis Criso
Director of AI Engineering
Fluency
Heather Chevalley
VP of Growth
11:15 am ET
Track 3

Search Consultant Meet and Greet: HARMONIUM

Explore Session
HARMONIUM
Hasan Ramusevic
Founder & CEO
Moderator
TBWA\Chiat\Day
Laura Cona
Chief Growth & Marketing Officer
Track 2

New Business Chiefs: The Role Has Changed, Here’s the New Playbook

Explore Session
BSSP
Lauren Trojan
Business Development Director
Battery
Stephanie Tillinghast
VP Business Development
JOAN Creative
Lauren Smiley
Head of Business Development
Moderator
X&O
Brett Banker
Co-founder
Track 1

Accelerating AI Adoption: Putting it to Work at Your Agency

Explore Session
StudioForecast AI
Pen Stanton
CEO
12:15 pm ET
Track 1

Networking Lunch
Take a break, grab some bio fuel, and make new connections with our tech experts and industry peers.

1:00 pm ET
Track 3

Search Consultant Meet and Greet: ARK Advisors

Explore Session
Ark Advisors
Ken Robinson
Co-Founder & Co-Owner
Moderator
TBWA\Chiat\Day
Laura Cona
Chief Growth & Marketing Officer
Track 1

The AI Running Our Agencies: What Replaced What (and Why It Matters)

Explore Session
broadhead
Dean Broadhead
Founder & CEO
Tombras
Juan Tubert
CTO
Project Worldwide
Marc Cracco
Chief Information Officer
Moderator
Droga5
Yan Wang-Benz
Head of Strategy
Track 2

How We’ve Engineered Our Proactive New Business Growth

Explore Session
Quality Meats
Jonathan King
Head of Growth
MMGY
Marie-Josée Legault
EVP Growth & Strategic Initiatives
Littlefield Agency
Sam Littlefield
President & CEO
Moderator
72andSunny
Damaune Journey
Global Chief Growth Officer
2:15 pm ET
Track 3

How We Completely Rebuilt Our New Business Approach for 2026 (RSVP Closed)

Explore Session
Moderator
Mirren
Trisha Marques
Director, Agency Growth Strategy
Moderator
JOAN Creative
Lauren Smiley
Head of Business Development
Track 1

Agency AI Showcase: Inside Our Agency Operating System

Explore Session
Code and Theory/Stagwell
David DiCamillo
Chief Technology Officer
Code and Theory
Arjun Kalyanpur
Group Director, Head of Product
3:15 pm ET
Track 1

Restarting Client Demand When Growth Slows

Explore Session
Mirren
Brent Hodgins
CEO
4:15 pm ET
Track 1

Conference Closed

 

Bonus Post-Conference Series (delivered virtually)

Mastering Client & Prospect Business Leadership

This series is designed to increase the business strategy and leadership skills of senior and mid-level client-facing and new business teams – creating strong client alignment, deep strategic partnerships, and more profitable growth
1:00 pm ET
Track 1

Part 1: June 2, 1:00 pm - 2:30 pm ET
The New Performance Bar for Client-Facing & New Business Teams

Explore Session
Mirren
Brent Hodgins
CEO
2:00 pm ET
Track 1

Part 2: June 9, 1:00 pm - 2:30 pm ET
Mastering Client & Prospect Business Analysis

Explore Session
Mirren
Trisha Marques
Director, Agency Growth Strategy
3:00 pm ET
Track 1

Part 3: June 16, 1:00 pm - 2:30 pm ET
Mastering Client & Prospect Scopes, Estimates, and Profitability

Explore Session
Mirren
Trisha Marques
Director, Agency Growth Strategy
4:00 pm ET
Track 1

Part 4: July 8, 1:00 pm - 2:30 pm ET
Mastering Day-to-Day Client Negotiation, Objections, and Influence

Explore Session
The Variable
Courtney Williams
Chief Growth Officer & Partner
Virtual Speaker
Indicates speaker will be presenting remotely

Pre-Conference
Trends Forum

Day One

May 13, 2026

Day Two

May 14, 2026

Post-Conference Series


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