TODO: Apostrophes in names is currently causing an issue Bruce Biegel – Mirren Live: May 7-8, 2024
Winterberry Group

Bruce Biegel

Senior Managing Partner
A seasoned executive with more than three decades of experience, Bruce Biegel has led hundreds of engagements in growth strategy, commercial diligence and enterprise data and technology for firms in media, financial services, retail, technology, and advertising and marketing agencies. Bruce has worked with a wide range of enterprise marketers, advertising and marketing agencies, data and digital marketing service and technology providers, as well as private equity firms. Some client engagements include Acxiom Inc., Capital One Financial Corp., Citi, Epsilon, Experian, Hewlett-Packard Co, Meredith, KRG Capital, KKR, L'Oreal, Mountaingate Capital, Time Warner and others. As an entrepreneur, Bruce has hands-on experience building companies from the ground up. Before establishing Winterberry Group’s strategic consulting practice, he founded and sold two companies, one in marketing technology and another in data. Prior to that, he served in numerous roles at companies as a board member, president, CFO, EVP of sales, as well as in marketing and customer service. Bruce began his career at Kidder Peabody in MIS and is a graduate of the University of Pennsylvania. In addition to his role at Winterberry Group, Bruce has served as a senior advisor to investment bank Petsky Prunier LLC and as a member of the DMA board. He is an advisor to and member of the board of directors for several private marketing companies and a frequent speaker at major marketing industry conferences. He is also a recipient of the Silver Apple and Mal Dunn Leadership awards from the Direct Marketing Club of New York.

This Speaker's Sessions

Agency Industry Forecast: Planning Your Year Ahead

May 1, 2024 | 11:00 am
Bruce is one the leading management consultants and M&A experts in the world of marketing, technology, and agencies. Always one of the highest-rated sessions, we’ve brought him back to kick off Mirren Live 2024.

From the perspective of an analyst, he will unpack the most critical business trends ahead for agencies. He’ll reveal where the most significant client demand, growth, and agency models will emerge over the coming year – directly impacting your planning, forecasting, resourcing, and new business.