Accenture Song
Mike Russell
Managing Director
Mike is a growth and marketing leader with agency, brand, and media company experience. On top of helping clients power brand and business growth, his specialisms include agency growth strategy, originating pipeline, deepening client relationships, increasing win rates, and building sales enablement platforms. Mike has led new business transformation and growth for a top holdco and at individual agencies.
Today, Mike is Managing Director at Accenture Song, which is the world’s largest tech-powered creative group. Mike has two roles: he oversees a portfolio of global clients and he leads go-to-market for Song’s marketing practice in the Northeast, the largest region within Accenture. Prior to joining Accenture, Mike was Chief Growth Officer, US at dentsu. Mike is also a former CMO at Edelman Financial Services, the nation’s largest independent financial planning firm, and he’s held senior growth roles at iCrossing, Huge, MSLGROUP and MXM.
Mike lives in Princeton, NJ with his wife, two kids and beloved Bernese Mountain Dog.